2 years of DIYing this shit myself bts (ya girl is the most)… my website is back baaaabyyyyy. Better than ever.
When I unpublished my old site I made one promise to me… the same promise I made to me when I left my legal career and the city I was living in with no clue what was next for my life… whatever came next, it would be a work of art. My own unique masterpiece.
My intention for this website is that is it received as a conversation and invitation.
Not crafted in a tone of voice…
Created authentically in my tone, my voice. As if we were chatting IRL.
Not positioned to funnel you through a sequence to buy…
Rather, offered in a way that organically invites you to go deeper with me, if you feel the call.
Not overly simplified to “minimize brain calories” and help the silly ppl of the internet understand who I am/what I do…
Instead, clearly stated as I would speak to a soulmate client who speaks the same language and is grateful to have a space they can land in that feels like their home, too.
There’s a delicate balance I see in marketing, branding, business building…
Between knowing and acting on your responsibility to effectively communicate your brand and body of work in a way that draws in the right buyers && accurately represents the experience a buyer will have…
And not overly trying to make everything “make sense”; simplifying, diluting, shrinking your essence & Being & unique magic in the name of conversion. (Which doesn’t work in the long run.)
A deeper invitation in personal brand building is – will you let yourself be seen?
Will you trust that your words are enough to touch the heArt and inspire the action of another, just as they pour through you?
Will you do the work to refine and mold your art intelligently for commerce, without selling your soul to the highest bidder?
Will you trust the pulse, the heartbeat of what you are creating—when it tells you to slow down and live into the process & when it tells you it’s time to leap and reveal the product?
Will you lead all you Be, Do, Have, with your heArt wide open? And your mind laser focused.
Link in bio to enter my heArt. 💎
Instagram post here
